In an era led by smartphones, every small query of a smartphone user is solved through mobile phones. Be it filling an exam form or buying groceries online, every thing can be easily accessed with the help of smartphones. These phones have become the powerhouse of technical sector. The user’s behaviour and shift towards smartphones is not just a trend but a game changer. With a single mobile search user has the access to infinite knowledge of the world. Brands with an existing digital presence must adapt to this digital shift from desktops version websites to mobile phone version websites. The brands now need to understand that a website may rank on Google and lead to enhanced visibility only if their website is now- ‘Mobile-first indexed’.
A leading Web design and development company in Delhi NCR , understands the change of user behaviour in the recent times. For such agencies, building a mobile-friendly website for their clients is critical to help brands grow through amplified online visibility and growth.
What is Mobile-First Indexing?
As the name itself suggests, Mobile-first indexing means a mobile version of your brand website which allows Google to easily find you in maze of endless websites. The era of desktop websites is long gone now; Google crawlers now find and rank websites that are mobile-first indexed. Therefore, if a brand does not have a website that is mobile-friendly, is poorly designed and lacks content, it may be highly possible that your website won’t rank on Google searches.
In India, most of the web traffic is originated from mobile phones of users, which is why Google now prioritizes those websites which are fast, well-built, have SEO content and is mobile-first indexed.
How Mobile-first Indexing impacts brand identity?
In a large landscape of several brands establishing their identity digitally, sometimes some brands fail to enhance their rankings and online visibility. Mobile-first indexing, which was initially an experiment by Google in 2016, turned out to become an extremely important and scoring factor for brands to gain higher rankings and increase online visibility.
- Enhances Brand Visibility: A mobile-first indexed websites ensures that you appear on the first page of Google results. A well-developed mobile-indexed website is enriched with responsiveness, fast-loading, SEO content and hassle-free navigation. To build such a high-ranking mobile-friendly website for your brand, partner up with professional website designing company in Delhi NCR which ensures to built a website that is set by user-experience.
- Creates a good user experience: A good, responsive and easy-to-navigate website that is mobile-first indexed helps brands to create a smooth customer experience when they visit your website. This helps brands to reduce bounce rates and gain sales conversions. A professional website designing agency makes sure to create a mobile-optimized and hassle-free website for your brand.
- Provides a competitive Edge: In a large market of brands where every brand wants to maintain its dominance in the digital sector as well, a mobile-first indexed website will help brands to gain that edge and stay ahead of the competition. A brand with a fast-loading, responsive and a mobile friendly version will easily gain user attention. This will help brands establish their image as client-centric, modern and up-to-date.
Your website may easily fail and may not be noticed by Google crawlers if it has slow-loading speed, is difficult to navigate, has lacking and unreadable content, has distorted visual and graphic content, and is only adaptable for desktop version. If your website has these problems and you don’t know how to solve it, consult a web design and development company in Delhi NCR to reduce bounce rates and gain organic website traffic.
How a website designing company can enhance your website?
Curating a mobile-version website requires the expertise of professionals who know how to create a site that amplifies brand visibility, engages more website traffic and leads to conversions. With a top website development and designing agency in Delhi, your search for a professional expert end. These agencies create websites by combining their technical expertise, knowledge, changing trends and creativity with strategic planning.
- Responsive website: These experts understand Google’s process of ranking and indexing websites based on its criteria. Therefore, these experts ensure to draft a website for brand that is flawless, adaptable to any device and is super-responsive.
- Content Optimization: These experts understand that Google further ranks websites on the basis of their content clarity and adaptability. The content must be as much visible on mobile phones as much on desktops. Therefore, they make sure to include every content, metadata, structured data etc on the mobile-version of the site as well.
- Website optimization: These experts conduct audits to check the loading speed, efficiency and content inclusion in websites. If a website has poor visual content, has slow-loading speed, is poorly efficient and lacks SEO content, these experts then make sure to optimize your website to boost website speed and gain traffic.
Partner up with Kedar Beyond Creation for your website development and optimization
With a team of seasoned experts who understand the nuances of digital world, we aim to curate such websites for brands that are mobile-first indexed and lead to conversions and lower bounce rates. With a proven expertise, our experts provide brands with a competitive edge with a website that ranks higher on search engines. We create SEO-friendly and custom websites from scratch and also revamp existing websites for brands to transform a lacking and poor website into a productive and traffic converting website. Mobile-first indexed websites now is not just an option but a must for brands to dominate the digital battlefield and rank higher through organic traffic. With Kedar Beyond Creation as your website designing agency in Delhi NCR, we help you with a website that leaves a lasting impact and boosts sales and brand visibility.