For E-commerce brands, building a traffic-driven website does not end with creating just product pages. A successful e-commerce website only attains organic traffic and sales conversion if it has a beautiful technical website architecture from category pages, navigation to specialized content for certain products. Such websites easily gain traffic as search engine crawlers easily index websites with proper SEO content, smooth navigation, fast-response and updated websites. The main aim of E-commerce combined with search engine optimization (SEO) is to develop a sustainable website that leads to revenue growth for the brand by converting customers. With a strong technical architecture of the website not just Google but users as well easily find your website.
How technical SEO upgrades E-commerce websites?
The logical development of an e-commerce website goes this way- Home page- Category- sub category- filters- products- cart page- checkout page-My orders-My account page and etc. All these pages in the website are brought together in a cohesive manner with technical SEO. The hierarchy pages become extremely important for best user-experience and navigation across the site and high-ranking on Search engine result pages (SERPs). With technical SEO, these pages are organized in an intuitive manner with proper and clear structure. It becomes the foundation of all the other SEOs while building an e-commerce website. A skilled SEO services company in Noida Delhi NCR understands how technical SEO makes a website responsive, easy to navigate and crawlable for search engines, therefore the agency makes sure to use this SEO to organize a structure for your website that allows search engines crawlers to index the website and provide a seamless user-experience.
A slow, messy, poorly backlinked website will not attract customers, with technical SEO, your website pages are made highly responsive with speed, technical SEO also ensures that your e-commerce website is mobile-indexed, every page is connected logically and that all the links redirect the user to the right page. With technical SEO, the technical elements are aligned in the website for best user experience and sales conversion.
How Faceted Navigation helps with e-commerce SEO and best user experience?
Faceted navigation is a UX feature that allows customers to find the right product by refining the search through filters. Without a faceted navigation, the google or search engine crawlers do not index your website on result pages. With faceted navigation, user experience becomes smooth and easy as it simplifies the search for the right product with filters. If the faceted navigation is not developed with proper technical SEO, your website will easily get lost in the labyrinth of such ever-existing websites with low-ranking URLs. This will impact the overall SEO performance for the website and will have no website traffic.
How your website’s search bar is a goldmine for your brand optimization?
The search bar of your website provides a lot of information regarding user behaviour and query which you can utilize to upgrade your brand. If you are a fashion brand and, on your website, users are searching for, “Red leather jacket” and you don’t have one, then there is this huge opportunity for you to optimize your products as per the demand of the product and user query. You basically need to give your customer what they are asking for. With the search analyses data, create content, blog or category related to the user quey to give the user what he/she already wants.
How website content becomes the king for E-commerce brands?
Website ranking for e-commerce brand does not depend upon only technical SEO or faceted navigation, it is also about the written content. Search Engine Optimization (SEO) has been about keywords as well. The written content for e-commerce brands website gains customer trust, helps increasing website ranking with high-ranking keyword insertion and providing backlink in the content. Your user needs not just images and videos of the product/service that you provide but also the product description in detail. To integrate such content in your website for better google ranking, include case studies, informative blogs, “How-to” guides, Frequently Asked Questions (FAQs) page, testimonials and product details to establish your place as the leading e-commerce brand in your industry. The best SEO services agency in Noida Delhi NCR understands the importance of content with high-ranking keyword in the development of the website of an E-commerce brand, the SEO experts at these agencies ensure to develop such content for brand website and increase the brand credibility.
Kedar Beyond Creation: The ultimate partner SEO development for E-commerce brands
In the competitive world of SEO services agencies, Kedar Beyond Creation has been the leading and top SEO services agency in Noida Delhi NCR. With skilled SEO experts and a dedicated team of professionals, we combine deep e-commerce expertise with proven and results-driven SEO integration process for brand success. We optimize e-commerce websites for speed, mobile-friendliness, website architecture and best user experience. With inclusion of technical SEO, faceted navigation, website content, user query analysis and much more, we ensure to build a thriving e-commerce store with organic website traffic and revenue.